Thrivent Federal credit union website
Thrivent Federal Credit Union (TFCU) provides faith-based banking that helps their members make wiser decisions with money and live more generous lives — free from the worry and the burden of financial stress. TFCU wanted to update their site to appeal to a broader audience including millennials, gen-Xers, blue-collar workers, professionals as well as their core older/affluent members. The new site has a modern and personal aesthetic featuring photography of actual TFCU members.
Role: Design, Art/Photo Direction, Production, UX Collaboration
Agency: Publicis Hawkeye
Creative Direction: Tish Loh and Alex Pierce 
UX/Development: Dennis Covington
Account Services: Carol Wahl and Deb Geiger
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